Sheryl Cababa

Chief Strategy Officer at Substantial

Sheryl Cababa is the author of Closing the Loop: Systems Thinking for Designers. She's a design researcher and strategist, and is the Chief Strategy Officer at Substantial, a research, insights, and development studio based in Seattle. Her practice is focused on systems thinking and equity-centred design, and she's worked with a diverse base of clients including the Bill & Melinda Gates Foundation, Microsoft, and Khan Academy. Her focus is on using design to help clients reimagine education.
She also teaches at the University of Washington's Human Centered Design and Engineering program, helping to introduce systems thinking to the next generation of designers.